Live Event & Panel Discussion

Sustaining Success Across Three Generations and a Home-Run Exit

The Story of Loveland Pet Products

May 16th at 4:00 PM Central Time


Limited Seating – Register While Seats are Still Available

Date and Time

Thursday, May 16th at 4:00pm CT

people profiles


Maggiano's at 1901 Woodfield Rd Schaumburg, IL 60173

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After a family falling out, two brothers never expected to join the family business founded by their grandfather. But after their father’s health problems led them back into the fold, they were able to expand the company by increasing the sales from $20M to $120M, culminating in a sale to their largest competitor.  

Join us for a casual conversation with Rob Johannigman, Former Co-Owner and Co-CEO of Loveland Pet Products, a third-generation company founded in the early 1920s.  

About Rob Johannigman

Rob Johannigman was a Co-Owner and Executive Vice President of Loveland Pet Products, a third-generation family owned business. He relates the story of the company’s founding by his grandfather, the contributions of family members in the second and third generation, his own career and the sale of the business.  

Meet the Panelists:

About Tom Krug

Tom started in the Risk Management business as an intern, working after hours and during the summers throughout high school and college. After graduating from Illinois State University Tom joined the family business, J. Krug, in the commercial lines department and went on to earn his Certified Insurance Counselor designation. Today he specializes in managing risk for Real Estate Firms, Machinery & Equipment Dealers, Investment Advisors and Law Firms.  

About Michael Gnesin

Mr. Gnesin concentrates his practice in general counsel services, corporate law, banking/finance, employment law, business representation, and commercial real estate law (including commercial purchase, sale and refinance transactions, title issues, and leasing matters). Mr. Gnesin counsels and advises individuals, domestic and international emerging growth companies and established businesses in various types of corporate, transactional, general business planning, transactional and compliance matters. Mr. Gnesin’s experience includes entity formation, drafting, and reviewing complex commercial agreements, providing advice and counsel to business owners, employees, officers and board of directors, corporate governance, intellectual property protection, and general daily business planning and legal advice on complex business issues. Mr. Gnesin represents clients in various commercial transaction matters ranging in size from less than $1 million to over $100 million.

About Tom Meyer

Tom has proudly served as an SBA Lender for over 20 years. Through SBA Lending, he is able to provide financing for executives coming out of corporate America looking to fulfill their dream of becoming a business owner. He and his team also provide SBA Financing for Commercial Real Estate, Partner Buyout, Working Capital for Expansion, Hotel Lending, and all business purpose loans. Throughout his career and current role as the Senior Vice President of Centrust Bank, Tom has also gained experience in helping his customers with lines of credit, cash management, ACH and more.  

Meet the Moderators:

About Barry Goodman, CPA, CMAA, CEPA

Barry became a Certified Public Accountant in 1975, then transitioned to be a partner in a firm that grew to become one of the most successful middle market CPA firms in Chicago. Barry decided to focus his expertise and co-founded SVA Value Accelerators, a national consulting firm that solely works with closely held businesses to successfully become Transition-Ready. He became a Certified Exit Planning Advisor (CEPA) in 2010 and Certified Merger Acquisition Advisor (CMAA) in 2014 and most recently earned an Advanced Certificate in Family Business Advising from the Family Firm Institute. Barry speaks regularly to organizations and business groups on Value Acceleration and Transition-Readiness. He has written an Amazon best-seller and is published regularly in trade publications. 

About Sean Hutchinson

As one of the three founders and CEO of SVA Value Accelerators, Sean Hutchinson’s focus for business owners is on strategy and growth. He uses his 25+ years of business experience to work with owners and their leadership teams to help them imagine what could be, can be, and will be their Company of the Future. Sean’s work is transformational, not transactional. Whether an ownership transition is near or on the far horizon, it’s all about getting owners “Ready for Next” by creating a constant state of Transition-Readiness. Sean is the 3rd Generation heir to his family’s 60-year-old custom millwork manufacturing business, has founded five companies, and invested heavily in his education – he holds a Masters degree from Miami University of Ohio, is a a CEPA, CMAA, and holds FINRA Series 79 and 63 securities licenses. Sean loves being an entrepreneur and speaks frequently to owners and professional advisors across the USA.  


Find out how SVA can help prepare you and your business for what's next. 

About SVA Value Accelerators

Helping owners create their path to higher valuation is SVA’s mission, founded on our belief that Transition Ready Businesses Are More Valuable™. Because all of the SVA partners & advisors are former entrepreneurs whose roots are in family-owned businesses, SVA’s programs are designed for business owners at three points on the critical path to creating transferable value and transition-readiness: Exploring, Pivoting, and Triggering. No matter where owners are in their process, SVA offers relevant and timely solutions including Transition-Readiness Workshops and Mastermind Groups facilitated by industry experts. SVA offers structured value acceleration programs and customized decision support prior to ownership transition. From our primary offices in Denver, Chicago, and Miami, they serve owners of privately-held businesses throughout the US to help them build value today.  

BONUS 1: All Attendees get ebook “Is That All My Company is Worth?”

If you are interested in what can be done to enhance the of your company, while ensuring it is also transition-ready, then you’ve come to the right place. The goal of this eBook is to give you a place to start. Perhaps you’re a business owner who wants to make the transition to retirement. Maybe you’re planning to sell your business - now or a few years down the road.


BONUS 2: All Attendees get Extended Value Index Report 


All attendees will receive an Extended Value Index Report ($199 value), which will show you a value gap snapshot, and what areas of your business to work on. In the webinar we will guide you to an easy to use input screen, that will help you generate a report specific to your business as it compares to others in your industry.


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